I am so not a reality tv buff, but I think the Chevy Challenge should be a made-for-tv reality show. The concept is brilliant. Yay Chevy!
Take four community and social media active people from 9 locations across the USA. Give them a Chevy to drive from their home city to the South by Southwest Conference & Festival. Enroute they are required to complete 50 challenges, with the winner getting an epic Chevy sponsored tweetup in their hometown. (You can suggest a challenge here! I did!)
There’s no doubt in my mind that the winning team will be our Detroit contingent. I’ve met Brandon Chesnutt, Dave Murray and Henry Balanon several times over the last couple of years and all are determined and motivated young professionals. I have yet to meet their fourth, Audrey Walker but if she runs with this crowd, I’m positive she’s just as sharp and entertaining.
Be sure to support our hometown crew by checking out their site at http://detroitsxsw.com/ and following their adventures on Twitter. Don’t miss the send off party at Volt, tonight at 7:00!
The road trip commences March 8th!
Mary Henige says
I'm a proud hometown Detroit gal, but must remain neutral on this one. I love your enthusiasm!
Mary Henige
Director, Social Media & Digital Communications
General Motors
@maryhenige
Jamie Favreau says
Sounds like a great adventure I am hoping to go next year.
UrbaneWay says
Hey Pat,
We couldn't agree more. Like you, I don't know Audrey, but the other guys are a regular cast of characters over at the Urbane Co Work Space, and are really a great group. This should be an interesting trip to watch,
cletch says
I understand why you need to remain publicly neutral, your secret is safe with me. 🙂 Thanks for taking the time to comment!
cletch says
You're hoping to go to SXSW, to do the Chevy Challenge or both? I am a road trip junkie, I think it would be loads of fun.
cletch says
I agree whole heartedly! I'm looking forward to hearing/reading/seeing their antics.
Jamie Favreau says
I am actually looking to volunteer to work SXSW next year. I get their newsletter and I asked about volunteering so I have to contact them in November.
cletch says
I understand why you need to remain publicly neutral, your secret is safe with me. 🙂 Thanks for taking the time to comment!
cletch says
You're hoping to go to SXSW, to do the Chevy Challenge or both? I am a road trip junkie, I think it would be loads of fun.
cletch says
I agree whole heartedly! I'm looking forward to hearing/reading/seeing their antics.
Jamie Favreau says
I am actually looking to volunteer to work SXSW next year. I get their newsletter and I asked about volunteering so I have to contact them in November.